Ben Boulter is Co-founder and CEO of Notara, an MSK practitioner and clinic owner with over 20 years’ experience in healthcare. Originally qualifying as a chiropractor, Ben has spent much of his career asking why clinics do things the way they do, and whether there is a better, more advantageous way to run them. He currently owns two multi-disciplinary clinics, having bought and sold three others, and works with a team of 28 practitioners and administrators across services including chiropractic, osteopathy, physiotherapy, massage, podiatry, dermatology, CBT and nutrition. Still treating patients around 15 hours a week, Ben brings a practical clinician-to-clinician perspective to practice management. Notara was born from years of frustration with legacy systems, unnecessary integrations and the spreadsheets that quietly hold clinics together. During recovery from brain surgery in 2025, Ben turned a long-held blueprint for better clinic software into a focused build with his co-founder Scott. His talk, The Practice You Meant to Build, explores how clinics can reduce admin, improve communication and create systems that support the real working day of modern healthcare practices.